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Grow your business with the fastest-growing regional billboard company in New England.

Independent Outdoor is the fastest-growing regional billboard company in New England. It was founded in 2008 by David Gannon, CEO, and his partners. Based in Wallingford, CT, it is independently owned and operated.

The management and sales team at Independent has unrivaled experience in billboard advertising. Our goal is to provide local and national advertisers with the most effective billboard locations in 8 states. With over 1000 billboard locations across 8 states, Independent Outdoor enables our clients to power their advertising to hundreds of thousands of local consumers day and night.

We pride ourselves in responsive service to our advertisers and generous support of the communities in which our billboards are located.


An unequalled number of digital billboards

Unique knowledge of development opportunities in the these 8 states has helped us expand rapidly. As a young and fast-growing company, we have a larger proportion of digital billboards than any other company and offer many of the most desirable digital locations.

Today, Independent has billboards in key locations in Connecticut and Massachusetts, including Hartford, New Haven, Fairfield, Bridgeport, and Springfield, and key locations in Illinois, Georgia, Missouri, South Carolina, Tennessee, and Wisconsin.

The remarkable growth of the company is ongoing. Plans are already in place to erect new billboards in multiple locations in 2017.

Our team’s in-depth knowledge of the state and its communities allows us to provide our clients with unmatched targeting expertise, so our advertisers can make every media dollar count more.


Customer-centric and community- centric principles

Independent Outdoor prides itself on being customer centric. We strive, not only to optimize the advertising of our clients, but also to simplify the advertising process for them. For example, we have a graphic designer on staff who is able to create an advertisement in a day or so, allowing our clients to begin their advertising campaigns with advantageous speed and ease.

Our large proportion of digital billboards also gives our clients the ability to change the content of the advertising to accommodate time-sensitive marketing campaigns.

As part of our dedication to superlative customer service, Independent Outdoor takes pride in maintaining close communication with its clients. Since all decisions are made locally, if any issue should arise, you can count on a rapid solution.


Giving back to the communities where we operate

When we scout for new billboard locations, we search for powerful locations in cities and towns that welcome our presence. As part of our responsibility to them, we maintain our sites so that our billboards always present an inviting appearance.

All the members of our team feel fortunate to be a part of the communities where our billboards are located. We show our appreciation by donating advertising space to organizations, such as The United Way, Yale’s Closer to Free, the City of Hartford, Easter Seals, New Haven Board of Education, Hope Water Foundation, and many others. We also provide discounts to a number of nonprofit organizations, which enable them to advertise in prime locations.

Get on the roads to success in

Connecticut, Illinois, Georgia, Massachusetts, Missouri, South Carolina, Tennessee, and Wisconsin Now

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